Biamp Announces Direct-to-Market Distribution in Sweden
Latest news and information
Exciting times for Biamp in Sweden. Check back for
the latest or sign up for updates below.
Biamp announced the implementation of a dealer-direct model in Sweden to enhance its ability to support customers and drive growth.
Leading the expanded presence of Biamp in the region is Anki Wenke, the new Sales Director, Nordics. Anki will play a crucial role in supporting customers as the company strengthens its position in Sweden and across the Nordic region.
Anki brings a wealth of experience and deep knowledge of the Nordic AV market. Her leadership will be instrumental in helping us build stronger relationships and expand our reach in Sweden
Michael Jarl Christensen, General Manager Biamp Europe




LOCATION
Repslagargatan 17B, 188 46
Stockholm, Sweden
+46 8 384 015

SUPPORT
support@biamp.com
+46 8 446 860 26, Sweden

ORDERS
orders@biamp.com
+46 8 384 015, Sweden
Frequently asked questions regarding the transition to dealer-direct
model in Sweden
No disruptions are to be expected. Orders will need to be placed with Biamp Europe directly and will be shipped from our external warehouse in Belgium directly to you or the agreed delivery place using either FedEx (parcels) or DSV Road (pallets).
The Biamp support team consists of 10 people located across Europe, including our local supporter in Stockholm. You will find that each of our supporters has his own area of expertise, and we will ensure that you always speak to the one who can help you the best. We all speak English and are ready to help you.
For the fastest support, we have our online knowledge base. Here you can find the answer to most questions, and it is available 24/7. You can also send an email to support@biamp.com or call us at +46 8 446 860 26.
For the fastest support, we have our online knowledge base. Here you can find the answer to most questions, and it is available 24/7. You can also send an email to support@biamp.com or call us at +46 8 446 860 26.
At Biamp, we strive to provide the best possible training. In our Training overview, you will find a mix of in-person and self-passed training. In-person training is currently available in Denmark, the UK, and Belgium, and you are welcome to sign up today. We will, during 2025, start offering training in Sweden. If you have a group of people you would like to attend training, feel free to reach out to us at support@biamp.com to discuss the options we have available.
Integrators can expect the following benefits from directly working w/ Biamp:
- Published price list from Biamp Sweden in SEK.
- Customer service support for quotes, inventory availability, order tracking status updates, etc.
- Design assistance, solution demonstrations and proof-of-concept projects from our solutions architects.
- Training courses and certification management from our lead training talent.
- Regional sales managers to provide localised support to channel partners across Sweden.
- A Europe-based finance team to provide an interface for all our transactional partners for account establishment, credit limit management, reporting, account reconciliations, etc.
- Local resources to assist with channel partner events, case studies, Biamp Europe channels, Integrate tradeshow, industry events and our own Biamp-hosted partner conferences.